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The New York based company UNIGLOBAL Skyline Travel Inc. is preparing to market Tanzania extensively and its unique safari experience, which no other destination can match. This is due to the fact that there have been increasing interest and growth for such services in the North American market, and the company has invested both financially and resourcefully to promote Tanzania. According to the Managing Director of the company Mr Mustafa Khataw AUNIGLOBE Skylink Travel will assist to provide ground support and perform the operational functions while Skyline Travel in New York will market and draw clients from North America. “In order for us to achieve our goals outlined above, we have taken several measures which we feel are effective tools for accomplishing our goal. First, we have designed a new and updated website, which provides useful information about Tanzania and what it has to offer, detailed and visual safari packages and competitive pricing” says Mr Mustafa. He added that they have invested enormously in marketing our services through the mass media as well as the Internet; which is a common and widely used media for advertising. The company estimate to reach at least 30,000 families each month through mass marketing (flyers) and many more through our presence on the web.
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